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McCain Foods to Launch Multi-Sensory Bus Shelter Ads in UK
McCain Foods is using multi-sensory, interactive bus shelter ads to entice consumers...
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Premium Jeans Now Come in Scratch ‘N Sniff
Naked & Famous, a high-end Canadian blue jean company The jeans are called ,...
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Genetic Markers Influence Scent Preferences
You may be familiar with the research study showing that people are more attracted...
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Smell Receptors Clustered by Pleasantness
Many research studies have pointed out the large range of scent preferences by culture...
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Fragranced Laundry Detergents Shown to Be Safe
There has been quite an uproar in the media following the release of a study claiming...
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